Zomato Fake Notification
Cloud TV Desk: Food delivery giant Zomato has clarified that a viral notification circulating on social media, which read “Biryani is dinner, not consent,” was never sent by the company. The clarification comes amid the ongoing controversy surrounding the widely discussed “₹370 biryani” incident.
The screenshot, which quickly gained traction across social media platforms, appeared to show a Zomato push notification carrying the message. Many users praised the statement and assumed it was part of a marketing campaign responding to the recent debate over consent and dating expectations.
However, Zomato has now stated that the screenshot is fake and that no such notification was issued through its platform. The company distanced itself from the viral image, urging users not to treat the screenshot as an official communication.
The controversy traces back to a viral video from a comedy show by comedian Pranit More. In the clip, a man claimed he had spent ₹370 on biryani during a date and expected something in return. The remarks sparked widespread criticism online, with many arguing that spending money on a meal does not entitle anyone to consent, affection, or a relationship.
The debate soon expanded beyond social media, prompting discussions about dating culture, gender sensitivity, and the meaning of consent. The phrase “Biryani Is Not Consent” became a trending slogan, with users and public figures emphasizing that consent cannot be bought or assumed.
The issue gained further attention when Mumbai Police shared a social media message referencing the controversy. The post stressed that while ₹370 may buy a plate of biryani, it cannot buy consent, earning widespread praise for its awareness-driven messaging.
Against this backdrop, the fake Zomato notification spread rapidly, leading many users to believe the company had joined the conversation. Zomato’s clarification has now put those claims to rest.
The incident serves as another reminder of how quickly misinformation can spread online, particularly when it involves well-known brands. Experts say users should verify the authenticity of viral screenshots and social media posts before accepting them as genuine.